TIME INC – PowerPlay NYC

We were asked by Time Inc. to create a piece about the PowerPlay NYC organization for Ally Bank. PowerPlay NYC is dedicated to inspiring and educating girls through one-of-a-kind sports and academic enrichment programs.

To check out the full Ally Bank Paid Post for PowerPlay NYC in Time Magazine, click here.

Director: THEY bklyn
Creative Directors: Christy Pessagno & Julie Mack
Producers: Billy Mack & Julie Mack
DP: Paul Yee
Production Assistant: Reese Fuller
Editor: Caitlyn Greene
Music: "Seed" by Eric Kinny
Sound Mix & Design: Dan Dzula
Colorist: Tom Byrnes, RCO
Special Thanks: Meggan Gill and the Brooklyn Waldorf School